Channing Rollo is a strategic marketing, sales, planning and research professional. She currently serves as
VP / Director of Business Identification and Head of Marketing, North America, for international management
consulting firm Proudfoot Consulting.
Prior to joining Proudfoot as Marketing Research Manager in 2006, she served as the Chief Operating
Officer of The Maverick Group, a Nashville-based strategic marketing and advertising agency supporting
regional and national clients.
Rollo joined The Maverick Group in June
2004 following four years of service at
ClientLogic Corporation (now Sitel), an international business
process outsourcing provider. There she served
as the manager of business intelligence
and manager of strategic marketing. 
Rollo possesses extensive knowledge of the customer service, CRM, logistics and privacy realms.
Rollo's compositions have appeared in
numerous technology and service trade publications, including Merger Mogul, Internet World, ZDNet, MSN Tech & Gadgets, DM News, Customer Service Management Magazine, Direct Marketing Magazine, Call Center E-Journal, FierceEnterprise, SearchCRM and Warehousing Management Magazine. As a corporate spokesperson for
ClientLogic, her industry and client commentary has appeared in InformationWeek, CRM Magazine, Outsourcing Journal, DM News, Customer Inter@ction Solutions
and Call Center Magazine.
Rollo began her work at ClientLogic as an e-business analyst following her service at
Tropicana Products, Inc. and two Washington, D.C. think tanks.
Please click here to view the complete CopyShark résumé.
Rollo's articles and analyses have appeared in:
